BASF Automotive Refinish Coatings
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BASF AUTOMOTIVE REFINISH NEWS

For the latest bulletins, new product introductions, and updates…



Background: BASF Automotive Refinish Coatings has launched BASF eLearning, online training courses for collision and restoration centers. Glasurit and R-M recertification were the first courses to go digital. Certified technicians whose two-year certification is set to soon expire, can log on, take the appropriate course through online learning modules, and have their certification renewed immediately. […]

BASF Announces New eLearning

BASF Automotive Refinish is updating its brand images, beginning with new product labels for productivity brand R-M®, in Q3 2018. A newly designed logo for economy brand LIMCO®, as well as new labels for both Limco and BASF’s premium brand, Glasurit®, will follow later in the year. “As the world’s largest chemical company, our primary […]

BASF Brands Getting a Facelift

What: Troy Neuerburg announced as the new US Sales Director for Automotive Refinish at BASF  Background: BASF announced Troy Neuerburg as the new US Sales Director for Automotive Refinish, effective immediately. Neuerburg has been a BASF employee since 2016, working as a Sales Zone Manager where he was responsible for growing market share in the Midwest […]

BASF Announces New Director of Refinish Sales – Media Advisory

Micro Auto Paint & Supplies (Micro) won the BASF Automotive Refinish 2017 Distributor of the Year award at the annual ColorSource conference. Approximately 135 single-line distribution partners attended the conference in Scottsdale, AZ.

Micro Auto Paint & Supplies Distributor of the Year Award 2018 – News Release – ENG

BASF was named a 2017 General Motors (GM) Supplier of the Year for the thirteenth time since 2002. The award is presented to suppliers who distinguish themselves by meeting performance metrics for quality, execution, innovation, and total enterprise cost.

News Release – 050818

SOUTHFIELD, MI, March 6, 2018 – BASF Refinish Automotive Coatings launched a new, completely mobile-friendly website with updated images and content, and unique tools, including an asset cart and an advanced product catalog. “Every word, every image and every tool on the Refinish site was created with the customer in mind,” said Tina Nelles, BASF […]

3-6-18 New BASF Refinish Website – English

SOUTHFIELD, MI, February 8, 2018 – With its “BASF Color Report For Automotive OEM Coatings,” BASF’s Coatings division provides a global analysis of the color distribution in the 2017 automotive market. Globally, white maintains its strong position in all vehicle segments and is still the overall number one color with a market share of almost […]

02-08-18 Press Release

Shubham Singh, a student at the College for Creative Studies in Detroit, Michigan, won the 2018 Detroit Middlecott Sketchbattle Experiment presented by BASF. Singh won $2,500 and a championship belt designed by Mob Steel. Introduced in 2012, the experiment is Detroit’s “Fight Club of Design,” an underground, automotive industry event developed to identify emerging car […]

News Release – 2-05-18

News Release – January 23, 2018

Vehicles painted with BASF’s Glasurit® and R-M® paint lines received multiple awards and industry recognition at the recent 2017 SEMA Show in Las Vegas.

News Release 12-7-17

BASF’s product portfolio includes products for multiple industries. A product that is compliant for one region, industry, application or end use, may not be compliant for another region, industry, application or end-use, and BASF accordingly disclaims all representations, conditions and warranties of fitness for a particular purpose.

To assist automotive refinish customer searching for information about BASF products that meet the VOC limits for automotive refinish use, BASF provides Wall Charts that list the products that are compliant with the automotive refinish VOC regulations in specific regions in North America (country, province, state, air districts). It is the responsibility of the purchaser/end-user to ensure they know and understand the regulations for their specific region, industry, application and end use and ensure that the products that they are using are compliant with all applicable regulatory requirements and any permits specific to their business.

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