BASF AUTOMOTIVE REFINISH NEWS
For the latest bulletins, new product introductions, and updates…
Bright and bold. Dark and daring. When it comes to custom car repair and restoration, you have your own distinct vision. It’s what makes your customizations uniquely yours. Now, the color experts at BASF have created a way to make your custom color creation a radiant reality. Our Color Ideation program gives you the chance […]
BASF launched its Color Ideation service at the 2017 SEMA Show on Monday. More than 20 custom car builders attended the invitation-only event hosted by Paul Czornij, BASF Head of Design.
BASF Automotive Refinish will make more than a splash in the paint at SEMA 2017 with a display of premium builds in booth #20353, new color offerings, innovative new products, and custom paint solutions.
Automotive recently held its “8 Hours of Passion” challenge, where teams of employees from each Pfaff division competed against one another in a budget track-car race. The event was held at the Canadian Tire Motorsport Park Driver Development Track in Clarington, Ontario.
The WorldSkills competition is a world championship of non-academic occupations. Since 1950, trainees and young skilled workers from all over the world have competed with each other in numerous categories and measured their skills in the individual occupations. The competition aims to motivate young people worldwide to take up a trade or technical occupation. They […]
You have partnered with Glasurit, the finest paint brand in automotive refinish. To increase the online visibility of our Glasurit collision repair centers, we have developed a program to offer our premium customers a state of the art website that in the past only large corporations could afford to have. This offering leverages a website […]
‘Girl Behind the Gun’ Madison Smith Fulfills Lifelong Dream of Restoring Cars, Recommends BASF Paint
Growing up, Madison Smith was always around cars. Her grandfather and father restored a ‘69 Chevy C10 and a ‘55 Chevrolet Bel Air, to name a few.
BASF Corporation announced it will donate $500,000 to aid with disaster relief across Texas in the aftermath of Hurricane Harvey. Funds will be distributed to local non-profit organizations assisting in the relief and rebuilding efforts.
Capitalizing on the appeal of the famous toy brand, Lego experiences such as those found at Legoland Parks or Legoland Discovery Centers have been cropping up around the world—from Auburn Hills, MI to Dubai. But what makes these destinations so unique is the dizzying array of vibrant colors adorning each meticulously crafted life-size Lego figure. […]