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BASF Announces New Director of Refinish Sales

What: Troy Neuerburg announced as the new US Sales Director for Automotive Refinish at BASF 

Background: BASF announced Troy Neuerburg as the new US Sales Director for Automotive Refinish, effective immediately.

Neuerburg has been a BASF employee since 2016, working as a Sales Zone Manager where he was responsible for growing market share in the Midwest and Northeast US regions. He has worked in the Refinish industry for 18 years in various roles such as Market Manager of Business Services, Branch Manager, and Sales Representative.

“We have the best people, processes, and products in the market,” said Neuerburg.” I look forward to leading our sales organization and cross-functional groups in my new role to grow additional market share and help our customers be more productive and profitable.”

BASF Announces New Director of Refinish Sales – Media Advisory
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BASF’s product portfolio includes products for multiple industries. A product that is compliant for one region, industry, application or end use, may not be compliant for another region, industry, application or end-use, and BASF accordingly disclaims all representations, conditions and warranties of fitness for a particular purpose.

To assist automotive refinish customer searching for information about BASF products that meet the VOC limits for automotive refinish use, BASF provides Wall Charts that list the products that are compliant with the automotive refinish VOC regulations in specific regions in North America (country, province, state, air districts). It is the responsibility of the purchaser/end-user to ensure they know and understand the regulations for their specific region, industry, application and end use and ensure that the products that they are using are compliant with all applicable regulatory requirements and any permits specific to their business.

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