BASF AUTOMOTIVE REFINISH NEWS
For the latest bulletins, new product introductions, and updates…
Vehicles painted with BASF’s Glasurit® and R-M® paint lines received multiple awards and industry recognition at the recent 2017 SEMA Show in Las Vegas.
A 1940 Ford Convertible owned by Debbie Walls and built by Jonathan Goolsby of Goolsby Customs Inc. with an exclusive Glasurit 55 Line color, “Glasurit Cabernet, Goolsby Edition,” was crowned the winner of the third annual BASF Glasurit Best Paint Award at the 2017 SEMA Show.
KC Mathieu is no stranger to consistency. Since the age of 12, he’s been mastering the art of painting cars, perfecting auto refinishing, and delivering the highest quality custom jobs. He’s left a lasting mark on the industry. And now, he has his own signature. Introducing KC’s Custom Colors––Seven shades of black infused with a […]
Bright and bold. Dark and daring. When it comes to custom car repair and restoration, you have your own distinct vision. It’s what makes your customizations uniquely yours. Now, the color experts at BASF have created a way to make your custom color creation a radiant reality. Our Color Ideation program gives you the chance […]
BASF launched its Color Ideation service at the 2017 SEMA Show on Monday. More than 20 custom car builders attended the invitation-only event hosted by Paul Czornij, BASF Head of Design.
BASF Automotive Refinish will make more than a splash in the paint at SEMA 2017 with a display of premium builds in booth #20353, new color offerings, innovative new products, and custom paint solutions.
Automotive recently held its “8 Hours of Passion” challenge, where teams of employees from each Pfaff division competed against one another in a budget track-car race. The event was held at the Canadian Tire Motorsport Park Driver Development Track in Clarington, Ontario.
The WorldSkills competition is a world championship of non-academic occupations. Since 1950, trainees and young skilled workers from all over the world have competed with each other in numerous categories and measured their skills in the individual occupations. The competition aims to motivate young people worldwide to take up a trade or technical occupation. They […]
You have partnered with Glasurit, the finest paint brand in automotive refinish. To increase the online visibility of our Glasurit collision repair centers, we have developed a program to offer our premium customers a state of the art website that in the past only large corporations could afford to have. This offering leverages a website […]
‘Girl Behind the Gun’ Madison Smith Fulfills Lifelong Dream of Restoring Cars, Recommends BASF Paint
Growing up, Madison Smith was always around cars. Her grandfather and father restored a ‘69 Chevy C10 and a ‘55 Chevrolet Bel Air, to name a few.